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Z 106 Flipped to The River
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Desdinova the Super Villain of the Ozark
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 Posted: Fri Oct 2nd, 2009 02:57 am

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ken371 wrote: I also think alot of people STILL equate 106.7 as the chick music pop station it was before. Plus 106.7 was never sure if it wanted to be US 97 or Q102 and was a rough mix of both.

Two good points. They should have tried a another CHR or Hot AC. Also it could have been just AOR, of course, the industry can't call a format by an "old school" so they called it "active rock." I've always wanted to do "active AC - for people who aren't old and not goody-two shoes. Music to listen to when you relax with a beer or joint.":cool:

Jamie Turner
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 Posted: Fri Oct 2nd, 2009 02:59 am

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106.7 has been a rocker since 2000(?) It swapped frequencies with 104.1, which had been a rocker since 1997.

I like the new sound. It's a good mix so far.

I must disagree. No, we (KTXR) do not play the same mix as the aforementioned stations. We spin a couple of songs by Bread, the Beatles, Chicago, and America, but that's it...and we play songs by those artists that others won't play.  Not trying to steal "River's" thunder.

Desdinova the Super Villain of the Ozark
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 Posted: Fri Oct 2nd, 2009 03:16 am

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Jamie Turner wrote: 106.7 has been a rocker since 2000(?) It swapped frequencies with 104.1, which had been a rocker since 1997.

I like the new sound. It's a good mix so far.

I must disagree. No, we (KTXR) do not play the same mix as the aforementioned stations. We spin a couple of songs by Bread, the Beatles, Chicago, and America, but that's it...and we play songs by those artists that others won't play.  Not trying to steal "River's" thunder.


You are right, Jamie. They did swap frequencies. I just think that trying to do CHR instead of simulcasting 1260. We went with out a CHR for awhile. Of course, at that time everyone was saying "People-in-the-Ozarks-don't-like CHR." However, I give Journal credit that they may have been planing Power 96.5, which has improved by leaps and bounds since it started. It used to sound like one rap CD played over and over.

You are also right about KTXR. It is a different format than the typical Jack thing.

I better stop, because I'll get another "stop-posting-about-music" e-mail.

DB
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 Posted: Fri Oct 2nd, 2009 08:54 am

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I like the new music. But want News Weather and an annoying Jock to host. If I want Ipod I can do it. I want information on my station with a mix. No station in Springfield has enough news if you ask me.

artmorris
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 Posted: Fri Oct 2nd, 2009 12:29 pm

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The "Z" format began when SuperFrank Copsidas came to town back in the 90's.  Let' see, wasn't it first on 104.9 (formerly "The Planet")?

104.7 was upgraded to a C2, then Frank sold it, and moved the "Z" format to 95.5.

Then he sold 95.5, and moved the "Z" format to 104.1.

The Journal bought it and moved it to 106.7.

In my opinion, that particular format requires passionate programmers who really love the music to make it work.  You can't do 'active rock' without talented on-air people, who really love the format.

Perhaps "The River" is a result of Journal's financial woes, and the desperate need to cut expenses.

From my personal experience, and nearly 30-years of watching the Springfield market, my prediction is that THE BEST this format can pull is about a 5-share.  But, maybe that's all they need.

 

 

XGM
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 Posted: Fri Oct 2nd, 2009 07:22 pm

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First it was "The Wind", then "Bass Country", now "The River",...maybe we started it all with "The Ranch" back in the 70s?

I listened to River today and must admit it did nothing for me, but then, I'm an old dude and all they played was just "rock" to me.  Sorry. I know, I'm not the target they are trying to reach.

I agree with one of the previous posters who said Springfield needs a lot more local news on the radio dial...not just regurdgeatated TV news.

kingbear
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 Posted: Fri Oct 2nd, 2009 09:05 pm

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DJ chatter doesn't have to be annoying.  I think that stations take TOO many breaks.  I say LIMIT the DJ chatter and add some information add they may have a decent format.

Desdinova the Super Villain of the Ozark
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 Posted: Sat Oct 3rd, 2009 03:35 am

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I listened for quite awhile today. Some of the music was okay (Van Halen and Depeche Mode back to back was cool), but I eventualy went back to Power 96.5 because of a lack of new music and personality. I have most of the music they (106.7) are playing in my CDs, but not what Power 96.5 is playing.

If you want to make me happy, a station should mix some upbeat current rock/pop music with some of the great music of the past (not "Sweet Home Alabama" or "Unchained Melody" over and over). I know there are PDs who say that playing that older music with new music is a "trainwreck." That attitude is why the industry is loosing listeners to Ipods. That is the way people listen to Ipods.

Unlike the way most of my friends use an Ipod, the music on 106.7 is the typical "they-test-well" songs. Most people I know put stuff on their Ipods that are from different decades and most are not anything you hear on radio.

DB is right. A little news (not 5 minutes like a station I used to work at) and weather doesn't hurt either. 

Respect the history of radio
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 Posted: Sat Oct 3rd, 2009 01:40 pm

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First it was "The Wind", then "Bass Country", now "The River",...maybe we started it all with "The Ranch" back in the 70s?

 

Whew Curt....that was close -- I was afraid you were not going to get a 1970's KTTS blast on this post....nice job though -- you got it done.

AdamWest
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 Posted: Sat Oct 3rd, 2009 03:06 pm

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artmorris wrote: ....In my opinion, that particular format requires passionate programmers who really love the music to make it work.  You can't do 'active rock' without talented on-air people, who really love the format.... 


Art, I agree...the active rock stations do well in the SGF market when programmers and jocks are "into" the music.  Over the past few years, 106.7 as the rock format lacked both and suffered as the numbers show.  The signal doesn't help but when 106.7 (same signal) was CHR...numbers grew high.  I believe the stick is one thing but content is another.  Listeners will overcome a weak stick if the content is good as evidenced by past small stick performers in the market.  When the airstaff and programmers are in sync, the content can develop popularity.  Recall 106.7 as CHR...no media blitz, no billboards, no marketing budget...back in those days, we did it the hard way by hitting the streets, offering a solid product and having all cylinders firing.  Having good engineering helped too.  It seems anyone can "purchase" a format, jingles, stickers, etc. but if other elements are missing...it becomes another stop on the dial along with many others and not the first preset that people migrate to.

I travel way too much these days and radio throughout the country seems very unoriginal.  Is that supposed to be the point?  Tune into stations around the country that sound the same?  Find the one that sounds like the station back home? 

I find myself seeking the weaker stations who are independent or school affiliated.  These stations offer much more than the jacks or twangs.

I look forward to the 106.7 change but suspect it will find iteself in the same situation as the others...too much fluff and not enough substance.

Last edited on Sat Oct 3rd, 2009 03:07 pm by AdamWest

Jamie Turner
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 Posted: Sat Oct 3rd, 2009 04:09 pm

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Same with me Adam. I like the indies. Have you heard the Bruce Sprigsteen song "Radio Nowhere"? It talks about this.

Hot 106.7 was awesome. Probably the last GREAT, original station in this market. That and The Planet. How many stations have a street precense these days? Oh, besides and "table and tent". We are so affraid of "bothering people" anymore that we have lost the art of promoting.

The River will need jocks. The original Jacks in Canada have jocks and they are successful. The Arch in St Louis has jocks and they have come close to beating KMOX numerous times. Jack in KC is one of the last ones standing and they have jocks. The ones who don't are no longer Mike, Jack, etc. The stations have attitude, the jocks are usually professional comedians, and the playlist features lots of variety.

I like how The River plays both new and old.

Last edited on Sun Oct 4th, 2009 03:58 am by Jamie Turner

Sneaky Snooper
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 Posted: Sat Oct 3rd, 2009 04:10 pm

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artmorris wrote: From their new website -

http://www.1067theriver.com/

Hi, this is Rex Hansen, vice president and general manager of Journal Broadcast Group Springfield and Z-106.7 with some exciting news for Springfield radio listeners. Today, I am announcing a new, unique and different format on 106.7. Due to audience changing tastes and opinions we've decided to leave the Rock format on 106.7. We thank you for supporting Z-106.7 over the years, but times have changed and frankly, your taste and opinions on radio have too.

Recently, we spoke to thousands of radio listeners just like you---You told us radio has become predictable with tiny station playlists with the same songs over and over. You said why can’t a radio station in Springfield offer real music variety with a large playlist from multiple decades? We heard you!!!!

I'm very happy to introduce Springfield's NEW 106.7 The River. The New 106.7 The River will feature Springfield's LARGEST on-air library. Thousands of songs from the 60s to today----Rock to Pop and the timeless classics you'll find it here totally random! We'll also offer fewer interruptions than the other stations with no annoying DJ chatter giving you a station that will focus on lots of music from 5-decades. Real MUSIC VARIETY has finally arrived in Springfield. Give it a listen then come back and gives us your feedback. We're listening!

Sincerely,
Rex Hansen
VP/GM Journal Broadcast Group/Springfield


They've been airing Hansen reading that thing repeatedly about every 30-45 min since yesterday.  Oh yes they also have billboards up for this POS station.


Also, if anyone hasn't listened to Alice lately, they've gone more CHRish  in their presentation.  Premium Crap is all over 95.5 these days.

Last edited on Sat Oct 3rd, 2009 04:13 pm by Sneaky Snooper

Jamie Turner
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 Posted: Sat Oct 3rd, 2009 04:17 pm

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Respect the history of radio wrote: First it was "The Wind", then "Bass Country", now "The River",...maybe we started it all with "The Ranch" back in the 70s?

 

Whew Curt....that was close -- I was afraid you were not going to get a 1970's KTTS blast on this post....nice job though -- you got it done.


KTTS broke a lot of ground back then. From what I've head and read most everything else had been stuck in the 30s. If you think about it KT had the formatics and precense of a Drake station and the delivery and news formatics of a McClendon station. They were consistant, the jocks were relatable and that's why KTTS was so hard to beat all of those years.

When did KXBR begin using "The Bear"?

Last edited on Sun Oct 4th, 2009 03:53 am by Jamie Turner

AlexStone
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 Posted: Sat Oct 3rd, 2009 05:37 pm

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Adam and Jamie are right on.  Hot 106.7 was probably the last great original station in town.  Great jocks-especially the mid-day guy-he was freaking awesom.  But seriously, folks, as Adam said, we did it the old fashioned way-beating the streets, great promotions, and music that was on target.  And Art did help us tremendously with engineering.  Weak signal, but damn did it sound clean.  I remember Art writing on this board a while back how Dave Alexander, Ray Michaels, and Superfrank agonized over every "add".  Should we or shouldn't we?  That's part of what made that station great.  People who REALLY cared.  We could take that same staff today, same jocks, same management, same sales crew, updated to today's CHR, and we'd murder the competition.  Not gonna happen, but now THAT would be fun!

Jamie Turner
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 Posted: Sun Oct 4th, 2009 03:51 am

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I've always thought Dave was a brilliant programmer. Yeah, that midday guy sounded great. I heard "Hot" the first week on the air in 1995. Everytime I hear Real Mccoy I think of "Hot". That's true Real Mccoy and all of the dance music that came out around that time sounded good on 106.7.


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