Overheard in the hallways of a popular TV station in Springfield.
KY3 wins all news dayparts as well as most other areas other than prime. In the coveted A25-54, KY3 maintains its 2 to 1 advantage over KOLR in all news programming other than the 10PM news where KY has a 9 rtg. to KOLR's 5 rtg.
Most syndicated programming was down slightly which was consistent with the market.
KSPR increased its overall market share from last year largely on the strength of ABC prime. The news showed share growth at 10PM and at 5:30PM when compared to the 5PM time period of news last year.
CBS won prime, ABC came in second and NBC came in third. The CW continues to show ratings in prime with some of their more popular shows.
Last edited on Fri Dec 21st, 2007 12:06 pm by artmorris
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