Missouri Radio Message Board by ArtMorris.com > Radio Discussion Groups > Northern Arkansas Radio > Format Flip in Fayetteville
Missouri Radio Message Board by ArtMorris.com > Radio Discussion Groups > Northern Arkansas Radio > Format Flip in Fayetteville |
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Kent Clark Member
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KKEG moves to Quality Rock and changes frequencies to the more powerful 98.3 signal. It's calling itself "98.3 The Keg" (what else, right?). All rumors are that 92.1 will flip to ESPN sports. |
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artmorris Administrator 
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"Quality Rock"? That's a new one on me. What's it supposed to be? Art |
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Jamie Turner Member
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"Quality Rock" is a positioner used by AAA stations (Adult Album Alternative). Think of a mix of Coldplay, Green Day, Dylan, the Beatles, Pink Floyd, and LOTS of new artists including British artists. Some stations even throw in the Ramones. WRXP in New York and "The Sound" in LA are doing great with this format right. I listen to both online. No Skynard, no hairbands. Alternative, british, acoustic, and some heavier pop. It's more upscale than Classic Rock or Active Rock and reaches an older audience than Alternative, but the listeners who grew up with Alternative. I feel the format sounds better than ever. It first surfaced around 1987 and originally served as a format for yuppies with more Folk and Blues. Dave Alexander did AAA on KZBE for a while, it was replaced with the next to last incarnation of "Channel Z". |
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Kent Clark Member
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BXR in Columbia used that moniker for quite awhile until they did away with positioners altogether. I believe KFOG in San Francisco was "Quality Rock, True Variety" as was KMTT in Seattle. |
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